FASHION SEPTEMBER 12, 2019
WOMEN WORLDWIDE : TALKING PHILOSOPHY AND FASHION WITH TAMAR KATE
Tamar Kate, the eco friendly fashion brand created by the brainchild of the same name, is on a mission to minimise our carbon footprint. Tamar is a fierce BossBabe who isn’t afraid to step outside of her comfort zone to create a brand that she believes in, where each piece is made of Sustainably Made Organic ‘Modal’ Fabric, and is designed so that the fit is both relaxed and effortlessly stylish. The line can transition from day to evening, and is an essential addition to any wardrobe.
Putting the middle finger up to fast fashion, we just had to find out more. Here, we chat to Tamar to find out more about what makes her tick…
What lead you to launch your brand?
Fashion industry ethics and the intensely negative impact it has on our planet.
Also a desire to be my own boss and see if i had it in me to create a successful business from scratch. So I had a spontaneous idea to start a t-shirt company, with one eco-friendly fabric and one colour. Simple, but I was definitely in over my head. My main thinking was if I change just the fabric of the most commonly worn article of clothing, the t-shirt, to an organic -eco-friendly, sustainably made fabric, what sort of impact could that have on the fashion industries overall impact. How often do we buy new tees? What do we do with your old ones? The old ones most likely end up in landfills in third and fourth world countries. First world garbage becomes third world problems. Those synthetics are not biodegrading nicely! They are polluting the ground soil and water with all kinds of chemicals. Aiming to be a zero-waste company is a must. I am hoping to inspire others to find ways to make their own business and overall life choices more eco-friendly while still doing what they love. We can all lesson our individual carbon footprint.
What’s your philosophy?
Education through Fashion, Life Philosophy? Too many, but I would just say, recycle, reduce, reuse, rescue your pets, being kind is so cool, science is real, Live, Laugh, Love & Peace!